Global Focus - Australian feedgrain
In recent years growth in demand for feed grains has emerged in what is usually viewed as an otherwise mature domestic grain market. For the grain sector there is a unique opportunity to develop a market which has been perceived as a secondary market and largely ignored. Developing this domestic market has similarities with the development Australia has pursued in overseas markets: it requires cooperation between grain marketing sector and customer in order to develop and consistently produce the most appropriate grain – whether this be for an animal or a human consumer is largely irrelevant.
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