A new and unique textile is being developed in Tilburg, traditionally the Dutch home of textiles. It’s called 013 Denim and it’s being pioneered by seven local organisations. The new textile will be launched on 27 April, King’s Day.
3000 pairs of jeans from Tilburg
In February 3000 pairs of jeans were collected in Tilburg to develop this new and unique material. The Tilburg textiles manufacturer Wolkat recycled the jeans in Morocco, transforming them into denim yarn. This yarn comprises 50% of the raw material for 013 Denim. And the other 50%? That’s sourced from biological cotton from India. Together, the two yarns make up the new denim material. The innovative and sustainable textile will subsequently be used to make new Tilburg-based products and art in cooperation with students from the ROC Fashion Academy in Tilburg, the Fontys Academy for Creative Industries and artists from the city. These special denim products will be launched on King’s Day.
Roots in 2014
How did this special coalition originate? Leading players in the Tilburg business, culture and education sectors have been working together since 2014 as part of an initiative set up by Rabobank Tilburg and surroundings. Via Rabobank Foundation the bank aids a cooperative of more than 1,500 cotton growers (Kabini) in the south west of India. The bank chose this project because of Tilburg’s rich textiles tradition. Rabobank Tilburg and surroundings sought cooperation from the manufacturing sector to pay tribute to Tilburg’s textiles heritage and contribute to its innovative and sustainable future.
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