Podcast

Podcast: Cheers to E-Wine - How Consumer Food Companies Can Learn From Online Wine Sales

18 April 2019 17:16 RaboResearch

Wine is bulky and relatively expensive. And so it's ideal to sell online. But selling it this way is a little different than selling it conventionally – and we can learn a lot from other food & beverage categories. Think of price points. Think of access to products which may not be available in brick-and-mortar stores. And think of various models that are used to sell online. Consumer Foods-to-go host Cyrille Filott, along with co-host Maartje van den Berg, interview Maria Castroviejo, our resident expert on all things wine in Europe.

Disclaimer

The information and opinions contained in this document are indicative and for discussion purposes only. No rights may be derived from any transactions described and/or commercial ideas contained in this document. This document is for information purposes only and is not, and should not be construed as, an offer, invitation or recommendation. Read more