Research
Talking points: What’s in store for the consumer in 2024?
At Rabobank’s recent Leadership Summit in New York, my colleague Tom Bailey and I ran a session entitled, “What’s in store for the consumer in 2024?” We covered a lot of ground, including some important themes that are playing out now in the US and beyond and will continue to develop in the new year. After all, trends don’t respect the calendar. Here are eight themes to keep front of mind as you make plans for 2024.


